Digital Marketing Strategist


Min. 3 years of experience

Kraków, Poland

 

JOB IDJOB TITLELOCATIONFULL/PART TIMELANGUAGES
441Digital Marketing StrategistKrakow, PolandFULL TIMEGerman& English

Our client is an international company partnering with game-changer clients and emerging players across several industries. For their office in Krakow, they are now looking to hire an:

Digital Marketing Strategist

Requirements:
  • 3+ years of experience working in an Ad agencies set up either in an advertising sales or account management role
  • Solid understanding of customer marketing funnel and traditional marketing ecosystem
  • Comfortable with problems of diverse scope where analysis of data requires evaluation of identifiable factors. Understanding of Digital measurement, tracking fundamentals and mobile measurement partners
  • Demonstrated ability to cultivate strong relationships with external partners
  • Exceptional communication and interpersonal skills
  • Ability to work in a fast-paced and unstructured work environment
  • High attention to detail
  • Proficiency in presentation creation and excel
  • BA / BS degree or equivalent work experience
  • Native spoken and written proficiency in German and English language
  • Problem-Solving, Critical-Thinking, Digital Marketing, Display Advertising,
  • Programmatic-Advertising, Advertising Sales, Account Management, Presentation Skills, Analytical Skills

Welcomed skills:

  • Experience with US based Ad agencies,
  • Pre-Sales experience,
  • MS Excel, Ofce, Pivot Tables, SQL

Roles and Responsibilities:

  • Assisting in building out the RFP using the pre-approved templates
    defined for different verticals.
  • Providing any additional reports or insights if required that may help
    with the RFP.
  • Assisting in building out the media plans based on campaign goals and objectives.
  • Building creative trackers required in setting up the campaigns.
  • Collecting, organizing and confirming client creative assets
  • Creating our client’s build sheet
  • Creating our client’s case for campaign build
  • Proactively reaching out to CAMs for any missing information or assets required to set up or optimize campaigns
  • Coordinating with a centralized implementation team (trafficking) to complete setup.
  • QC campaigns once they are set up to ensure its in line with the creative tracker and contract.
  • Gathering screenshot mock-ups of ads to be launched
  • Proactively monitoring campaign performance and delivery goals, escalating delivery issues as necessary.
  • Monitory delivery and performance
  • Weekly Reporting – Pulling data/screenshots for client Hourly/ Daily Pacing and BU Optimization
  • Providing timely campaign optimization recommendations to CAMs/CPs to meet performance goals.
  • Identifing underperforming / underpacing campaigns and optimize campaigns to meet performance and revenue goals (budget utilization)
  • Working closely with implementation (trafficking) teams to implement approved recommendations.
  • Generating reports to troubleshoot/resolve third-party reporting discrepancies or campaign/creative issues
  • Building Reporting Template
  • Compiling weekly reports for sales summarizing any potential revenue-at-risk
  • Providing client-ready materials that show the effectiveness of campaigns, teeing up future investment.

Benefits:

  • Permanent employment contract
  • Private medical insurance
  • Sim card + phone
  • Multisport card

Please send your CV in English at info@Itselecta.com with the subject: 441 AND:

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